25 Jun 🎤Empowered Podcasting Conference Speakers
👋Hey there Podcaster!
The Empowered Podcasting Conference is happening this week in Charlotte, North Carolina June 28-30!
Are you able to travel to Charlotte for the conference on June 28-30? The first FIVE people who reply to this email that they can come will receive a free conference ticket! HURRY!
🎤Empowered Podcasting Conference Speakers
We are excited to invite you to the Empowered Podcasting Conference, where you’ll have the opportunity to learn from and network with industry experts. This event promises invaluable insights and connections that can propel your podcasting journey forward.
Meet Some of Our Speakers and Their Talks:
- Angela Hollowell: Your Newsletter Blueprint
- Adam L. Walker: Land Your First TedX Talk
- Alex Sanfilippo: Thriving as a Podcaster
- Patrick Hill: Fireside Chat
- Ana Xavier: Grow Listener Engagement on Social Media
- Cassandre Dunbar: Fail-Proof Marketing Strategy
- Yesenia Bocanegra: YouTube Strategies
- Sha Sparks: The Art of the Interview
- Weyu Hodge: Podcasting Beyond Borders
- Troy Sandidge: Build Brand, Drive Revenue
- Valerie Morris: Turning Pain Into Power
- Jeneba Wint: Unlock the Power of A.I.
- Rokhaya Ndiaye: Fail-Proof Marketing Strategy
- Jay Yow: Panelist: The Tech Side of Podcasting
- Wize Grazette: Panelist: The Tech Side of Podcasting
- Val Johnson: Transforming Grief into Growth
- Stacy Sherman, Panelist: How Podcasting is a Better Version of Social Media
- Chris Vaglio: DIY Marketing on a Shoe String Budget
- Nichole Eaton,: Panelist: Podcast Growth from A to Z
- Neysa Garcia-Muhammad: Make Every Interview Feel Like a Conversation
- Jason Cercone, Panelist: How Podcasting is a Better Version of Social Media
- Nick Nalbach: Automate Your Podcast Workflow
Grab your chance to gain actionable strategies and connect with like-minded podcasters. Secure your spot today and take your podcasting skills to the next level!
📏What’s the Right Length of a Podcast Ad?
Where’s the best placement? At the start? The middle? The end? Here are some key insights into effective ad lengths and formats that can help strike the right balance.
1️⃣ Short Pre-Roll Ads
– Length: 15-30 seconds.
– Best For: Quick promotions, brand awareness.
– Example: A brief mention at the beginning of the episode, before the main content starts.
– Tip: Keep it concise and relevant to retain listener attention.
2️⃣ Mid-Roll Ads
– Length: 60-90 seconds.
– Best For: Detailed product descriptions, engaging storytelling.
– Example: An in-depth ad read integrated naturally into the podcast’s flow.
– Tip: Use this space for live reads, making it feel like part of the conversation to maintain listener engagement.
3️⃣ Post-Roll Ads
– Length: 30-60 seconds.
– Best For: Calls to action, additional promotions.
– Example: A wrap-up ad at the end of the episode.
– Tip: Encourage immediate actions like visiting a website or signing up for a newsletter.
4️⃣ Dynamic Ad Insertion
– Format: Pre-recorded ads inserted dynamically into episodes.
– Best For: Targeted advertising, scalable ad campaigns.
– Example: Ads tailored to listener demographics, inserted at various points in the episode.
– Tip: Ensure the ad content is relevant to the episode to avoid jarring transitions.
5️⃣ Host-Read Ads
– Format: Ads read by the podcast host.
– Best For: Authentic endorsements, building trust.
– Example: Personal stories or experiences with the product or service.
– Tip: Keep it genuine. Listeners value the host’s authenticity and are more likely to engage with ads that feel personal.
Ultimately, you’ll want to experiment with different ad lengths and formats to see what resonates best with your audience.
We discuss this and more on The Podcasting Morning Chat, episode #98: What’s the Right Length of a Podcast Ad?
🏳️🌈June Pride Month Highlight: Queer News
🌈Happy Pride!
Let’s celebrate and support Queer voices this Pride Month by sharing and discussing the content that matters to the LGBTQ+ community.
Queer News is an Ambie award-winning weekly news podcast where race & sexuality meet politics, culture and entertainment. Tune-in to reporting which centers & celebrates all lesbian, gay, bisexual, transgender, queer & comrade communities. Hosted by Anna DeShawn, a new pod drops every Monday by 7am CT.
🎙️Podcasting Morning Chat Highlights🌅
Welcome to your essential morning brew of ideas and insights, the “Podcasting Morning Chat” is a daily show that’s by creators, for creators. A dynamic team of experienced podcasters, entrepreneurs, and producers hosts the PMC. Each episode peels back the curtain on the art of podcasting and content creation. The conversation is a mix of insights, stories, and strategies, tailor-made to keep your content fresh, your audience engaged, and your creative spark alive.
Recorded live every weekday at 7 AM EST on Clubhouse and available via podcast at 7 AM PST, our show has become a cornerstone for podcasters worldwide, offering a unique blend of expert advice, real-world success stories, and innovative ideas. Whether you’re here to enhance your content, expand your audience, or just soak in the collective wisdom of fellow content creators, the PMC is your source for inspiration, empowerment and connection in the podcasting world.
Catch up with the latest episodes and join our global community of creators to kick-start your day with creativity, strategy, and insight.
- June 18: Episode #95: Alternative Ways to Promote Your Podcast
- June 20: Episode #97: Riverside’s New Update, Storytelling, and Follow for Follow
- June 21: Episode #98: What’s the Right Length of a Podcast Ad?
- June 24: Episode #99: Does Mindset Really Matter?
I’m so grateful to be connected with you and a part of your podcast journey.
All My Best,
👋Marc Ronick
This content was composed with assistance from OpenAI