Author: Holly Dillon

👋Hey there Podcaster! Podcast advertising is evolving, and two recent trends highlight the exciting changes ahead. Walmart is shaking up the space by embracing influencer-driven, storytelling-based ads, a move that feels more like genuine recommendations than traditional sales pitches. At the same time, the importance of...

            👋Hey there Podcaster! In this week’s newsletter, we’ll discuss two strategies that have brought about great conversations on the Podcasting Morning Chat: paying to inflate download numbers and launching multiple episodes at once. While paying for downloads might boost visibility quickly, it risks damaging long-term trust...

              👋Hey there Podcaster! My wife Amy and I are beyond grateful to have raised over $10,000 and delivered essential supplies to Asheville and nearby neighbors affected by Hurricane Helene. The past few days have been an emotional journey filled with stress, hope, and love from our...

              👋Hey there Podcaster! Using your platform for ‘good’ is about using your voice with purpose. Whether during a crisis, like the aftermath of Hurricane Helene, or in everyday storytelling, we have the power to inform, inspire, and connect. By fostering empathy, coordinating support, and embracing authenticity,...

              👋Hey there Podcaster! A couple of weeks ago on an episode of The Podcasting Morning Chat, I got pretty real and shared a recent and HUGE let down around my business. Being a part of a supportive community that gave me advice and rallied behind me...

              👋Hey there Podcaster! Ever wondered what truly makes a podcast shine or how to grow your audience effectively? This week, I’m covering two big questions every podcaster faces: what elements make a podcast stand out, and which strategies are best for audience growth? From the importance...

              👋Hey there Podcaster! Ever wonder why some content just blows up while other stuff barely gets noticed? I recently had a clip go viral, and it got me thinking—what’s the secret sauce? Spoiler alert: it’s more than just mentioning Taylor Swift (though that didn’t hurt!). This...

              👋Hey there Podcaster! I’m at Podcast Movement this week and going to conferences like this as an ambivert has taught me the importance of pacing myself and embracing informal networking opportunities. Just like attending the conference, podcasting "rules" aren't set in stone—I’ve found that flexibility and...