🎙️Great Podcasts Still Need Promotion
Published on: 25/10/2026
Should you spend less time promoting your podcast and more time making better episodes? Alex Sanfilippo from PodMatch shared a Facebook post recently that caught my attention.

Should you spend less time promoting your podcast and more time making better episodes? Alex Sanfilippo from PodMatch shared a Facebook post recently that caught my attention.

Turning down a good interview can be harder than booking one. Especially when you respect the guest, know they have a compelling story, and don’t want to disappoint them.

A podcast can be good and still not be working. You can have great conversations. You can get positive feedback. You can even have respectable download numbers.

Imagine you're listening to a podcast. A guest says something that makes you want to lean in. Then the host moves on, and you’re left wondering what happened.